Are Startups only en vogue in Germanys health care sector and don’t add any value? In order to effect the opposite and to have a chance against the larger players in the health care system, they should consider themselves to be part of the logic of the system and think from its perspective. This is “sometimes difficult for common sense”, says Dr. Neumann, Senior Advisor at the Roland Berger Competence Center Digital.
In order to point to the vast potential of the digital health industry, Uwe Horstmann, partner at Project A, started a series of talks with politicians, scientists, and entrepreneurs. The fourth talk with Dr. Karsten Neumann is among others dealing with the chances of health care digitization and why an extremely exaggerated understanding of data protection is like traffic jams on the highway: „No one wants them, but they still occur.“
Nevertheless, according to Uwe Horstmann there is a “constructive spirit” and the Gordian knot cannot be clearly located, according to Dr. Neumann. In addition to the latency with which awareness of the need for action reaches politics, Germanys oddities are also slowing down innovation in the health care sector — Here, people are more likely to pay for fitness than for health apps.
Project A has spent quite some time looking into the sector of digital health and recently made the first investments with the main focus outside of Germany: KRY, Qunomedical, and Klara. We hope that we can call attention to the potential of digital health in Germany with our series of talks so that startups can find their way into the system.